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  • The Leadership Principles at Amazon: Highlights

    Amazon’s leadership principles are more than just guidelines; they are a way of life within the organization. Over the years, these principles have been crafted with care, allowing the company to scale its culture and operations effectively. In this blog post, I will share how Andy Jassy, CEO of Amazon explains leadership principles. In separate…

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  • Mountaineering: Mt Adams climb, May 2024

    The towering silhouette of Mt. Adams had long captured my imagination, its snow-capped peak a constant siren call to adventure. This past summer, I finally had the chance to answer that call, getting together with my usual partners in crime – my mountain family, on an expedition to the summit of this iconic Cascade volcano.…

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  • Book: “Working Backwards: Insights, Stories, and Secrets from Inside Amazon,” by former Amazon executives.

    In 2020, during my third year at Salesforce, I was observing and reflecting on the way we built products to keep up with evolving customer needs and in alignment with our long term strategic objectives. The aim was to constantly improve, learning from both my own and others’ failures and successes. Beyond that, I was…

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  • Why do Amazon PMs write documents like PR FAQs?

    Get people excited about your ideas & products; investors to fund, engineers to build, customers to use. Building products at Amazon always starts with a PR FAQ, no exceptions. Imagine you’re about to launch a new product, and you want to get the word out with a press release in a major publication. Think about…

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  • First-principles thinking. How to decode a new domain and solve problems.

    Stepping into a new domain as a product manager is both exhilarating and challenging. I find myself navigating a steep learning curve, rapidly absorbing industry jargon, understanding the competitive landscape, and empathizing with customer needs. It’s crucial to build credibility with stakeholders who possess deep domain expertise, while simultaneously tackling unfamiliar problems head-on. Without a…

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